Leadership and Workplace Culture in Public Relations Industries (el. knyga) (skaityta knyga) | knygos.lt

Aprašymas

This edited volume brings together international scholars to examine how leadership, communication, and culture intersect to shape the modern PR workplace. Through a multidisciplinary lens, the book explores critical issues of well-being, diversity, engagement, and digital transformation across public relations and communication industries.

Drawing on research from Europe, North America, and Asia, contributors reveal how culture, technology, gender, and informal practices influence how professionals lead, connect, and thrive in increasingly hybrid and global work environments. The chapters span a wide range of topics-from empathetic and accountable leadership in times of crisis, to the invisible pressures of digital surveillance, to the role of informal rituals such as shared meals in building engagement and belonging. Together, they illustrate how communication is not only a professional skill but a social process that constructs organizational identity and community.

Offering theoretical insight for researchers and post-graduate students as well as practical lessons for managers, educators, and practitioners, this book highlights pathways toward more ethical, inclusive, and human-centered forms of leadership.